News
Surge Brands to expand Fart Monsters into apparel, accessories and beyond
3+ hour, 16+ min ago (447+ words) by Billy Langsworthy Published 09. 04. 26 Surge Brands has been appointed the exclusive global licensing agent for Scentco's Fart Monsters brand. Originally launched as a line of scented plush toys featuring a built-in, self-inflating whoopee cushion, Fart Monsters has quickly gained traction…...
Sony Pictures Consumer Products details The Boys launches across apparel, coffee, collectibles and more
1+ day, 21+ hour ago (442+ words) by Billy Langsworthy Published 07. 04. 26 "For the final season, we focused on partnering with brands that authentically align with the series" bold tone and devoted fanbase," said Jamie Stevens, EVP, Worldwide Consumer Products at Sony Pictures Entertainment. Sony Pictures Consumer Products…...
No Loading Games to launch Cyberpunk: Edgerunners " Hunted later this year
1+ day, 21+ hour ago (457+ words) by Billy Langsworthy Published 07. 04. 26 No Loading Games is launching a board game based on Cyberpunk: Edgerunners later this year. Cyberpunk: Edgerunners " Hunted is pitched as "a fast-paced cooperative board game set in the universe of Cyberpunk 2077. Designed for one to…...
Hasbro brings Fourth Wing to Monopoly and Monopoly Deal
1+ week, 15+ hour ago (295+ words) by Billy Langsworthy Published 01. 04. 26 Monopoly Fourth Wing Edition will see players use Outposts and Strongholds to lay claim over locations. Hasbro is launching Fourth Wing editions of Monopoly and Monopoly Deal. Monopoly Fourth Wing Edition will see players use Outposts…...
Magic Light Pictures welcomes new licensing agents in France, Spain and Portugal for The Gruffalo and Friends
1+ week, 2+ day ago (360+ words) by Billy Langsworthy Published 30. 03. 26 "These strategic appointments represent an important step in expanding the international licensing footprint for The Gruffalo," said Aidan Taylor-Gooby, Licensing Director at Magic Light Pictures. Magic Light Pictures is expanding the international licensing programme for The…...
Gameloft readies Bluey's Happy Snaps video game
1+ week, 5+ day ago (298+ words) by Billy Langsworthy Published 27. 03. 26 Gameloft is launching a new Bluey video game later this year called Bluey's Happy Snaps. Developed by Gameloft Brisbane in close collaboration with Ludo Studio, and BBC Studios, the game sees Bluey and Bingo find Dad's…...
Twix 'Iconic Duos' campaign showcases "what entertainment IP can do that nothing else can", says Born Licensing
1+ week, 6+ day ago (398+ words) by Billy Langsworthy Published 27. 03. 26 Born Licensing played a central role in bringing the campaign to life, managing the entire licensing process from start to finish. Born Licensing has helped Twix split up some of entertainment's most popular duos for a…...
Licensing International's Brand Protection Summit to tackle counterfeits, AI, marketplace enforcement and more
2+ week, 1+ hour ago (482+ words) by Billy Langsworthy Published 26. 03. 26 The event takes place on March 31st in Washington, DC. Licensing International has detailed what's in-store at next week's 2026 Brand Protection Summit. Taking place on March 31st in Washington, D. C. , the event will bring together brand executives, legal experts, and…...
LONDONTOWN launches Care Bears beauty collection
2+ week, 16+ hour ago (378+ words) by Billy Langsworthy Published 25. 03. 26 LONDONTOWN has launched a Care Bears nail colour and care collection. The line includes a five-piece nail polish collection, with each shade inspired by a Care Bear. Shakes include BFF (Sheer Pastel Pink) inspired by Cheer…...
Coffee firm Grind celebrates 30 years of Pok'mon with new collection
2+ week, 1+ day ago (423+ words) by Billy Langsworthy Published 24. 03. 26 "This collaboration has been a longtime request from our customers," said David Abrahamovitch, Founder & CEO of Grind. Cult coffee company Grind has launched a collection celebrating 30 years of Pok'mon. The collaboration's product range stars Pikachu, Eevee…...